Home·Brand kits·Crypto Startup
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Finance · $9 · 90 seconds

Brand kit for crypto startups.

A crypto startup lives and dies by trust signals, and your brand is the first one investors and users read. Unlike traditional fintech, crypto startups operate in a space where credibility is fragile, communities are skeptical by default, and your visual identity needs to communicate both technical seriousness and decentralized values at the same time. Minted generates a complete brand kit built specifically for crypto startups: a palette that reads natively on dark-mode interfaces, typography that feels web3-native without being derivative, and a logo direction that holds up across token docs, Discord banners, and pitch decks.

What's included

Everything you need to launch a crypto startup.

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Colour palette
5 custom hex codes — bg, ink, accent, secondary, neutral. Usage rules included.
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Typography
A Google Font pairing — display + body, with size scale and usage guidelines.
16 logos
Across 4 different styles you pick (4 variations of each). PNG + ready to deploy.
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Brand voice
Tone, do's & don'ts, taglines, bios for Twitter/Instagram/LinkedIn.
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Brand story
An origin story tailored to your crypto startup — positioning, audience, pillars.
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Social pack
Square + landscape variations of every logo, sized for FB/IG/X/LinkedIn/TikTok/Web.
Why Minted for crypto startups

What makes branding for crypto startups different.

Dark-Mode-First Palettes Built for Web3 Interfaces

Most brand tools generate colors that look fine on white backgrounds and fall apart on dark dashboards. Crypto startups need palettes that read clearly on terminal-dark UIs, gradient mesh backgrounds, and block explorers. Minted outputs hex codes tested for contrast and vibrancy in dark-mode environments, so your brand holds up where your users actually are.

Typography That Signals Technical Credibility Without Looking Generic

Crypto startups can't afford to look like a Canva template. Minted selects font pairings from the futurist sans and geometric grotesque space that feel native to the web3 ecosystem. Your display font commands attention in whitepapers and landing pages, while your body font keeps long-form documentation readable and precise.

A Brand Kit Investors and Community Members Both Respect

Crypto startup founders pitch to VCs in the morning and post in Discord at night. Minted delivers a single cohesive brand system that scales across both contexts: clean enough for a Series A deck, expressive enough for token launch graphics. You get logo variations, color tokens, and font specs ready to hand to any designer or developer.

Three directions

How a crypto startup kit might look.

Direction 1
Nullpoint
"Zero-knowledge infrastructure for serious builders"
Style: Lettermark
Type: Space Grotesk + IBM Plex Mono
Direction 2
Auric
"Real-world assets, on-chain and uncomplicated"
Style: Emblem
Type: DM Serif Display + Inter
Direction 3
Blink
"Send anything. Settle in seconds. No excuses."
Style: Bold Wordmark
Type: Syne + DM Sans
Your actual kit is generated fresh from your form answers — not picked from these examples.
How it works

From question to brand kit in 90 seconds.

01
Answer 9 questions
About your crypto startup — name, audience, vibe, colours.
02
Pay $9
Once. No subscription. Stripe Checkout.
03
AI generates your kit
90 seconds. Logos, palette, fonts, voice, story, social pack.
04
Download & use
HTML preview + PDF. Yours forever, commercially usable.
Questions

What crypto startups ask before buying.

Will this brand kit work for a token launch, not just a company?+

Yes. Minted outputs assets sized and formatted for the full crypto startup surface area: landing pages, tokenomics docs, social banners, and pitch decks. The color tokens and logo files are export-ready for Figma and can be handed directly to a front-end developer building your launch site or dApp UI.

We don't have a designer. Can we actually implement this ourselves?+

That is exactly who Minted is built for. You receive specific hex codes, Google Font names you can load in any website builder, and logo direction guidance a freelancer can execute in hours. No design background needed to read the kit and act on it immediately. Most crypto startup founders are shipping within a day.

Will our brand look like other crypto startups using Minted?+

No. Minted generates brand kits based on your specific inputs: your startup's name, positioning, and target audience. The outputs for a zero-knowledge protocol look nothing like those for a consumer crypto wallet. The aesthetic directions are also distinct, so two startups in the same niche won't share a palette or logo style.

Is $9 the total cost, or is this a subscription that charges us later?+

Nine dollars is the one-time cost. There is no subscription, no usage tier, and no upsell gating the actual files. You pay once and get the complete brand kit for your crypto startup. If you want to generate a second kit for a different project or rebrand, you pay the flat fee again. That's the whole pricing model.

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Your crypto startup brand kit. $9.

16 logos. Full palette. Custom fonts. Brand voice. Story. Social pack. Done in 90 seconds. Yours forever.

Start for $9 →